Job Description

Job Description

Job Description

The Gettysburg Foundation | Gettysburg, PA

Full-Time | On-Site 4 Days/Week | $60,000–$65,000

Reports to: VP, Marketing Communications

The Gettysburg Foundation seeks an experienced marketing professional ready to take on significant leadership and help shape a modern nonprofit communications program. This role combines strategic ownership with hands-on execution and is designed for a candidate prepared to grow into director-level responsibility.

As Senior Marketing Manager, you will lead integrated marketing campaigns that support visitation, education, and philanthropy. You’ll partner directly with the VP of Marketing Communications to build systems, strengthen cross-departmental collaboration, and mentor junior team members as the team grows.

This is an opportunity to do meaningful work at one of America’s most iconic historic sites while developing as a strategic leader in the nonprofit marketing space.

What You'll Own

Strategic Campaign Leadership

• Lead end-to-end development and execution of integrated marketing campaigns across the Foundation's Visit, Learn, and Give pillars
• Manage editorial calendars and campaign strategies that drive measurable audience growth and engagement
• Serve as project lead for major institutional initiatives, coordinating efforts across departments
• Help define team priorities and future structure in partnership with the VP Content & Digital Execution
• Oversee content creation and deployment across email, social, web, and paid channels
• Ensure brand consistency and alignment in partnership with Development, Guest Services, Civic Engagement and the NPS
• Manage relationships with creative vendors and freelancers to expand capacity and ensure quality

Operations & Performance

• Lead quarterly planning meetings and event-specific “Tiger Teams” 
• Build and refine marketing operations systems, timelines, and documentation
• Track performance and campaign ROI; translate insights into action

Storytelling & Growth

• Support positioning Gettysburg’s story in modern civic, cultural, and educational conversations
• Explore opportunities for strategic partnerships, storytelling innovation, and thought leadership

What You Bring

Required Experience & Skills

• 7–10 years in marketing, communications, or content strategy, with increasing responsibility
• Proven experience leading campaigns, managing projects, and collaborating across functions
• Excellent written and verbal communication skills; strong editorial judgment • Experience building content calendars, campaign workflows, and measurable frameworks
• Alignment with mission-driven work; familiarity with nonprofit, cultural, or educational sectors

Preferred Qualifications

• Background in museums, public history, or cultural institutions
• Experience working with or alongside public sector partners (e.g., National Park Service)
• Fluency with digital tools (e.g., WordPress, Constant Contact, Mailchimp, Canva, Google Analytics, Meta tools)
• Experience mentoring junior team members or leading small teams

Personal Qualities

• Strategic thinker who enjoys rolling up sleeves
• Structured, adaptable, and thrives in collaborative environments
• Strong sense of purpose and intellectual curiosity about place, history, and impact

Why Gettysburg? Why Now?

The Gettysburg Foundation is redefining how one of America’s most important historic sites connects with the public. We’re moving beyond traditional heritage tourism to activate Gettysburg’s civic relevance for new audiences.

This role offers:

• Strategic partnership with executive leadership
• High-impact visibility at a national landmark
• Clear path toward director-level growth
• Mission-driven work that connects past to present

Located on-site in Gettysburg 4 days/week, this role offers an opportunity to pair purpose with place: affordable living in a community deeply connected to national memory, 90 minutes from Washington, D.C. and Baltimore.

To Apply

Please submit your resume, a cover letter describing your career goals and interest in this role, and 2–3 examples of campaigns or content you've led. We're especially interested in how you think about strategic growth and what "director-ready" means to you.

The Gettysburg Foundation is an equal opportunity employer committed to building a diverse and inclusive team.

Gettysburg Foundation is a non-profit philanthropic, educational organization operating in partnership with the National Park Service (NPS) to preserve Gettysburg National Military Park and the Eisenhower National Historic Site, and to educate the public about their significance.

Company Description

Gettysburg Foundation is a non-profit philanthropic, educational organization operating in partnership with the National Park Service (NPS) to preserve Gettysburg National Military Park and the Eisenhower National Historic Site, and to educate the public about their significance.

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